Emirates Industrial Filters
(Dubai)
Emirates Industrial Filters (EIF) is a mid-sized Dubai-based manufacturer of industrial and environmental filtration products. Despite having a strong product range, EIF faced challenges in generating quality leads from outside the UAE.
About the Project
Despite having a strong product range, EIF faced challenges in generating qualified leads from regions outside the UAE.The project aimed to strengthen their digital presence and outreach across GCC and international markets through targeted marketing and SEO initiatives.
Our Approach
A multi-channel strategy to expand EIF’s reach across GCC markets.
We ran Google Ads targeting search terms like “industrial filters supplier GCC” and “custom filter manufacturing UAE,” while simultaneously launching LinkedIn campaigns aimed at procurement managers in key sectors such as oil & gas, cement, and water treatment.
Alongside paid efforts, we enhanced the website’s SEO and technical foundation to improve visibility for keywords like “industrial filters Dubai” and “GCC filter manufacturers.”
To convert interest into qualified leads, we built a structured lead funnel featuring downloadable technical brochures as effective lead magnets.
Output
Within six months, EIF recorded a 70% increase in inbound leads, supported by a steady rise in qualified inquiries from GCC markets. Organic traffic grew significantly from around 1,000 to over 4,800 monthly visits in less than a year. This enhanced visibility and targeted outreach also helped the company secure five new international distribution contracts across the region.