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Mahesh India


Mahesh India is a leading manufacturer and exporter of industrial materials, serving both domestic and international clients. Despite being an established brand, its online visibility and inbound inquiries were limited, with most leads coming through traditional networks.

Initial Gaps


Before partnering with us, the company’s website ranked low for key industrial keywords, limiting its organic reach. Despite some visibility, impressions failed to convert into meaningful traffic, with a CTR of just 1.8%.

Our Approach


The client had recently migrated its website, resulting in several dead URLs that were still accessible and affecting crawl health. We identified and resolved these by assigning proper 404 status codes and ensuring non-indexable pages were correctly tagged with noindex, nofollow.

Next, we conducted a comprehensive SEO overhaul covering on-page improvements, technical fixes, and keyword targeting focused on industrial exports, domestic supply, and niche product terms.

Recognizing strong search potential for their specialized products, we built dedicated parent pages to strengthen topical relevance and search visibility.

Output


Within six months, the website recorded a sharp improvement in organic performance  growing from roughly 100 baseline clicks to over 640 total clicks. Organic traffic showed a noticeable spike within the first four months, with the site beginning to rank for several new industry-specific search queries. This steady upward trend reflects a scalable and sustainable improvement in global visibility.
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